P&G Continues to Ride Shift to Premium Products - WSJ

Price: $ 63.99

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Procter & Gamble reported another quarter of rising sales and profits as the marketing giant persuaded consumers to upgrade to premium versions of Tide and Crest products, but the growth slowed from the previous quarter.

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P&G raises sales forecast on price hikes, sees volumes fall

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Comparison - Unilever Vs P&G- International Business and Marketing Stategies

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P&G meets consumer demand for 'natural' - Cincinnati Business Courier

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Inflation Tests Tide Maker's Laundry-Detergent Dominance - WSJ

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P&G Continues to Ride Shift to Premium Products - WSJ

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Procter & Gamble Says Prices Will Keep Going Up - WSJ

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Seven P&G products Recognized in Top 25 of Circana's 2022 New Product Pacesetters

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P&G executives shift advertising strategy with eye toward future - Cincinnati Business Courier